There are similarities that cross between the main task
(music video) and the two ancillary tasks (Website and Digi-pac). The
similarities between the three tasks is the 'Nerd' theme, to start off
with the main character in the video is dressed up as a geeky character,
this is the common theme which runs through the video, digipak and webpage. In
the website and Digi-pac the 'Nerd' theme is represented through the
red geeky glasses The geek is necessary for the song and video, as it
represents the outcast and keeping away from society and not getting involved
with anyone until he sees his first love, the 'Nerd' is such a strong
image, but we decided not to use the whole geek image for the ancillary tasks,
but just a certain area of a 'Geek' so the glasses were essential to use for the
ancillary tasks.
When it came to the writing of the the website and Digi-pac we wanted to
use the same type of writing which was significant, this was done by having it
in red, this matched the red 'Geek' glasses and the writing within them as well
as the text we used for the webpage and Digi-pac this makes
it unique, as shown in the two ancillary tasks, this is just
another similarity.
The only major difference across the three media in which we created was
colour of the geek style glasses in the Digi-pac and website compared the
glasses used in the music video.
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